Many internet marketers or website owners outsource their backlink building to a professional backlink building service. Mostly because creating backlinks needs time and is not fascinating work. The problem is however, that aside from creating great content and doing basic Search engine optimization on your site, backlinking is an essential thing with regards to your websites ranking. So when it isn’t done right, it can be devastating for the rankings in the major search engines. We all know that bad rankings result in bad traffic and that brings about bad business.
So let’s take a close look on the key factors every professional link-building service needs to have:
High pagerank links.
Search engines like google count backlinks as votes for your site. The greater authority or pagerank this vote comes from, the more authority this backlink gives in your site. Google uses a pagerank system which has pageranks from to 10, being less “important” then this pagerank 10. A backlink from the site using a pagerank of 5 has more authority then lots of backlinks from a pagerank site. This will not mean that you only need high pagerank backlinks, you are doing need a foundation of pagerank backlinks making it look natural to search engines like google. However the ones that will definitely boost your rankings come from sites using a pagerank of 2 to 10. In order that explains why a link building service needs to present you with high pagerank links.
The links must have an anchor text.
By an anchor-text we mean the clickable or highlighted area of the backlink that is created. This anchor-text should be your keyword or keyword phrase. In case your backlink does not contain a targeted key phrases your link is not that effective SEO wise. The service that you employ should always ask you for the key phrases.
Links which have the dofollow attribute.
You can find basically 2 types of attributes with regards to backlinks. The nofollow as well as the dofollow attribute. Each time a link has got the nofollow attribute, the search engines do click this link back to your site, but tend not to pass on the pagerank or authority of that site for your site. Quite simply it is far from going that will help you building authority for your site. Backlinks that have the dofolllow attribute do pass the pagerank of the site which they originate from and can help you build authority to your site. So make sure that the service which you outsource your linkbuilding to builds dofollow backlinks to your site.
Links which are permanently pointing to your web page.
If you pay for let’s say 100 baclinks, you need to get yourself a hundred backlinks, now and in a month or two from now. You will find services that create backlinks on sites which will charge you with a fee to your backlink after the first month to keep linking for your site. An effective approach to creating high pagerank backlinks is making blog comments on high pagerank blogs. These comments sometimes get deleted so make sure that if that happens, your backlink building service replaces any deleted links the initial month or so.
Provide links that can come from sites using the.edu and.gov extension.
Websites that have the .gov or .edu extension have a great authority by nature. They may be mostly educational or government orientated and also this means they have a high value to the major search engines. It can be quite hard to obtain links of these sites so some link-building services don’t deliver them or charge more for all those links. If you can get them inside your package you will possess an extra bonus on top of the high pagerank links.
Tend not to spam other sites in order to produce your backlinks.
There are services that create spam comments on blogs to have their backlinks. What this does is create a bad name for your site plus they get deleted anyway. In the event the service utilizes blog commenting the comments which they hedfgl should at least reflect on the article they are commenting on in order to really make it look like an ordinary comment.
Offer a full report in the links they created.
When you hire a professional link building service they offers you a study of the links that they made for you. The report should include the url from the sites your links where created, the pagerank of those sites and also the key phrases that was employed for the web link.
These are the basic key factors every professional link building service must have so be sure you check along with them if they can provide you with these facilities before you hire them.